Field notes from
the dealer trenches.

AI & Dealerships

Is AI Coming for Your Job? Here's Why You Probably Don't Need to Worry (Yet)

The big question is: "Is AI going to take over our jobs?" The short answer? Not as fast, or as completely, as you might think.

Operations

Is your dealership ready? May 7 marked a big change in how we verify identities in the U.S. - and it impacts your F&I and front line.

Strategy

If you've ever asked, "Should I focus more on branding or driving leads?" - you're not alone. Spoiler: you don't have to choose.